Top Maths Tutors is an online learning website that connects students to a tutor to help them to pass their exams. This online learning website is built with pure HTML and CSS making page load time quick. It does mean that the website content cannot be managed in a CMS. But the page content is static and already highly optimised for Google. The web site is split into several sections each of which are clearly marked for students and parents. The contact form is prominent on every page to make conversions higher.
This online learning website was built before responsiveness became a web standard. As a result of this the website does not resize depending on the device used to view it. However it still looks modern and fresh, with the colours working well together. The slider at the top of the page uses stock images. We do advise where possible to use original images. This is not only because they are more relevant to a business, but because they look better. That being said this design has a lot of merit. All contact information is displayed clearly on every page. This gives no excuse for anyone interested in the online learning services from getting in touch.
The content has been made SEO ready. Each page contains keywords and phrases, all of which are featured in meta tags and the page titles. Their domain name is also highly relevant to their industry. This has proved really effective in boosting their natural ranking in Google. There are on page factors that could be better like having an individual image or video on each page. However the client didn’t have many images and decided that the cleaner the design the better. As a result the online learning website is clear, crisp and bright.
Website Design Features
- Bespoke web design
- URL rewriting for search engines
- SEO and keyword analysis
- Graphic design and image optimisation
- W3C Web standards compliant
- Copywriting service